Peter Appleyard - Creative Director
Peter's passion is for clean, simple design that meets the client's brief. He believes that every project is an opportunity to create outstanding design. Peter stays up to date with the latest trends in internet technology without forsaking his love of design, which makes him a rare and invaluable member of the Passionfruit Design team. His unique combination of skills and passions results in content rich, appropriate websites that look fantastic and are future proof.
Peter has over 10 years in print design and his in depth knowledge of production, packaging, photography, illustration and all things print are a valuable asset to Passionfruit Design. There is no area of this industry that he has not had vast experience in.
Before starting Passionfruit Design with Linda, Peter worked on a wide range of large scale projects for national and multinational clients. Some of the brands he has worked closely with include Fuzzy, Lynx, Diagio, Rexona, Star City and 20th Century Fox.
Linda Appleyard - Account Manager / Designer
Linda's passion is for great design and attention to detail. Her infectious passion and enthusiasm for life brings a unique energy to the Passionfruit Design team. Linda has a Bachelor of Commerce majoring in Marketing and Economics and coupled with over seven years experience in marketing and below the line advertising agencies, her contribution to the team is invaluable. Her strategic approach to every client brief means she provides input that creates great design with a focus on the bigger picture.
Linda has also studied graphic design and along with her experience in marketing she understands what works to get the key message out.
Before starting Passionfruit Design with Peter, Linda worked with a range of clients including KFC, Lynx, Impulse, Rexona, Selleys and Blackmores. She has also dedicated some of her career to marketing for not-for-profit organisations including Kids Help Line.